The company
LeadCloud is a company specializing in business and consumer data. They provide easy-to-use tools and focused expertise in purchasing and updating target audiences for use in sales, marketing, and research, among other things. LeadCloud is a straightforward, agile and dynamic growth company. They are renewing the industry by constantly coming up with new ways to provide their customers with even better contact information and to constantly improve their current products. The goal is to be a credit partner for customers and with their expertise to add value to all needs related to business and consumer data.
Starting point
LeadCloud had a desire to raise people’s awareness of LeadCloud in Finland and thus facilitate its own sales work.
The service
We held two workshops together to think about the starting point, the goals and the size of the monthly investment. We also did a keyword analysis and competitor mapping to know exactly the most effective channels in digital marketing and also how the company is doing against its competitors in the digital playing field. Based on the results and workshops, we jointly chose Google keyword advertising, LinkedIn advertising and Facebook advertising as the solution.
The end result
Over a quick schedule, more than 400% growth in potential customers was achieved on the website. As a result, market awareness increased and sales work became easier for the right target groups.