Identify customer personalities to get your message across – Here’s how to map your customer personalities
Hello, can anyone hear me? Many companies are united by one single problem, or rather a challenge: How to hook potential customers to your content a…
Benefits of a digital marketing report
What do you get from monthly digital marketing reports?
During the cooperation with Kubla, we’ll provide you with a monthly digital marketing rep…
Remarketing on Google
Google remarketing is an effective form of online advertising. Remarketing on Google means that Google shows targeted ads to users who have already…
Starting your digital marketing cooperation with Kubla
Starting a digital marketing partnership with a new partner is always a big deal. It’s important that you have defined goals and your business p…
What is digital marketing?
What is digital marketing? This can be a bit of a question to some people but that’s alright! We will tell you what it all entails and how it is def…
Marketing Tracking - What and why?
Monitoring marketing in traditional channels such as print advertising is much more complicated than in modern digital marketing. The benefits of us…
What works in marketing
Many of our clients ask us what the ideal marketing strategy looks like? What works in marketing? How should I write a copy? What are the best color…
The Pathway of Digital Marketing
Every business should strive to improve their digital presence through online marketing. Most businesses go through quite a dramatic journey before…
What SEO research can tell us about our customers
Can SEO research (specifically, keyword research) really be used for more than ad planning and SEO-focused content creation? First, let’s take a loo…
The Dangers of Measuring Everything on the Website
All too often our clients come to us saying “We want to start measuring everything on the website!” On its surface, it sounds like a great idea. Why…
Should I update my site?
Should I update my site? The short answer? If you have to ask, the answer is yes. The long answer? Well, as always, it’s complicated.
There are…
Google Ads Remarketing
Remarketing is a great way to re-engage potential customers, and it’s available from Google Ads. It’s important to understand how Google Ads remarke…