Marketing in business
Marketing in business means the company’s measures aimed at promoting the sale of products or services, communicating the company’s value propositio…
The marketing mix is renewed to meet today’s challenges
The phrase marketing mix reminds many of its first models, such as the so-called 4p model. Along with this 4p model, there have been other models of…
Marketing Channels - How Do You Choose The Right Ones?
Are you trying to figure out how to allocate your budget between different marketing channels? Or are you starting to suspect that your previous mar…
Aggressive marketing is not worth it - what does it mean in practice?
You should keep good practices in mind when marketing. Aggressive marketing is not worth it - nor is inappropriate or unhealthy marketing. These thr…
Why product-centric marketing is not enough
Remember when marketing was still about printing a picture and price of a product in a magazine and opening hours of a brick and mortar store next t…
What is digital marketing?
What is digital marketing? This can be a bit of a question to some people but that’s alright! We will tell you what it all entails and how it is def…
Marketing Tracking - What and why?
Monitoring marketing in traditional channels such as print advertising is much more complicated than in modern digital marketing. The benefits of us…
5 Tips on Digital Advertising for Small Business
As a small business owner, you have many responsibilities. One of the most important ones is marketing your company and products or services to pote…
Why Outsourcing Digital Marketing Services Company Is the Right Choice To Grow Your Business?
Growing a business can be difficult, especially when you are juggling the many different aspects of your company. Digital marketing is an important…
Digital Marketing Agency Pricing Models and Strategies
Since digital marketing agencies have become more prevalent in the digital world, there is a greater need to discuss digital agency pricing. There a…
Tips from expert internet advertising companies
The internet has exploded in the last few years. More and more people are using it to find products and services they need - no matter where they li…
How to Choose the Best Digital Marketing Agency for Small Business
Choosing a digital marketing agency for small business can be a daunting task. There are so many digital marketing firms that it can be hard to know…