Partial outsourcing of marketing services
Marketing has become much more digital recently with new channels and content, but one cannot underestimate its need in businesses. Every business…
The impact of video on marketing
We put together a series of five blogs to help businesses plan their social media marketing:
Five mistakes you make in social marketingThe impa…
Measuring Content Marketing
Why should you measure your content marketing performance when doing digital marketing? By analyzing different types of content, you can identify …
Dark Social - What is it, and why does it matter?
Dark Social Sharing is a topic that pops up among marketers from time to time. In a way, we fight against it, but we are also with it. The most be…
Influencer marketing - How does blogger collaboration affect your business?
Influencer marketing and the use of blogging as a marketing platform are becoming increasingly common. At its best, marketing through bloggers is …
The future of marketing: the power of content production
Quality content production should be a crucial part of a company’s marketing efforts.
Companies that use social media as a platform for s…
What is SEO? Understanding digital marketing terms - part 1
Digital marketing terms can be difficult to understand for newbies and non-experts. Often the importance of the issue is hidden behind the acronym…
7 Conversion optimization tips for better results
Conversion optimization helps your business get better results online for the same number of visitors. This means that your business will get more…
Web analytics for business
Web analytics helps you understand your customers online. What are they doing on your website and what are they not doing? Is your website perform…
Website as a sales channel for your business
A website for a business is like a business card or brochure online. Maintaining a website requires constant work in search engine optimization, g…